Madison Price Zender is a Principal at VSH dedicated to helping business owners grow and thrive. She’s passionate about making tax and financial strategies transparent and manageable. Madison focuses on helping privately held businesses in industries such as trucking, timber, real estate, construction, and hospitality. She takes a hands-on, practical approach, tailoring her work to each client's long-term goals.
Madison began her career at VSH as an intern in 2015 and steadily advanced to a Partner. She holds a Bachelor’s and a master’s in accounting from Western Washington University and her CPA designation. Numbers and analytics were always a natural fit for Madison, but her love of helping people makes her work fulfilling. Over the years, she’s become a valued advisor for her clients, bringing clarity and confidence to their financial decisions.
Madison believes building solid relationships with clients begins with really listening to them. She tries to understand their business fully by visiting their sites and meeting with their teams. For her, understanding is key to giving truly helpful advice. She keeps in regular contact, providing valuable insights that help her clients feel secure, well-informed, and supported every step of the way.
Madison enjoys spending time with her family outside the office, including her two young children. She loves watching Gilmore Girls, going to spin classes, and planning trips to sunny destinations. One of her favorite travel memories is visiting Pico in the Azores, Portugal, a place special to her family's heritage.
As a lifelong resident of Whatcom County, Madison is committed to bettering her community. She proudly serves on the Bellingham Chamber of Commerce board, supporting local businesses and strengthening community connections. Madison takes pride in giving back to the community where she lives and works. Madison has enjoyed supporting the “Deming Logging Show”, a nonprofit organization that raises funds for injured workers in the logging and trucking industries. This event allows her to contribute to industries she cares deeply about.
Services
